Research paper1974English

Judgment under Uncertainty: Heuristics and Biases

Amos TverskyDaniel Kahneman

The seminal Tversky and Kahneman paper introducing the representativeness, availability, and anchoring heuristics. Founded the heuristics-and-biases programme.

In Res

The starting point for any honest theory of how people actually decide, as opposed to how they ought to. Required reading before designing any system that asks the user to think about their own thinking.

Subjects

  • cognitive psychology
  • judgement
  • heuristics
  • decision-making
  • behavioural economics

Editions

  • September 1974

    PDF

    Science (vol. 185, no. 4157)· English· 11 pp.

    DOI 10.1126/science.185.4157.1124